customer retention Retention Mythbusting: Only Marketers Should Care About Retention Myth: only marketers should care about retention. Truth: retention is a broad topic that everyone should care about.
customer retention Customer Acquisition vs Retention: Which Should I Focus On? What's more important: customer acquisition or customer retention? Guest poster Alex G helps shine some light on this age old question.
customer retention Designing & Testing Your First Retention Program Want to design a retention program, but have no idea where to begin? Start here!
customer retention Picking the right customer retention strategies Strategy is a huge piece of the customer retention puzzle. Let's learn what works & what doesn't.
customer retention Why incremental revenue is the most important KPI in retention Incremental revenue connects the dots between marketing & sales outcomes. We'll learn why it matters and how to master it.
