Designing & Testing Your First Retention Program
Want to design a retention program, but have no idea where to begin? Start here!
Retention19
Check out the latest posts
Picking The Right Customer Retention Strategies
Strategy is a huge piece of the customer retention puzzle. Let's learn what works & what doesn't.
Why Incremental Revenue is the Most Important KPI in Retention
Incremental revenue connects the dots between marketing & sales outcomes. We'll learn why it matters and how to master it.
Using Product Trial and Discovery to Increase CPG Retention
The more product discovery and new product trial you encourage, the higher your retention will be. How you group products has a huge impact on retention in CPG.
The Difference Between Customer Loyalty and Retention
With CPG chasing subscription revenue, the words “retention” and “loyalty” are often conflated. They couldn't be more distinct. Here's why that matters.
Why Repeat Purchase Rate Should be a Priority
Repeat purchases are compounding interest for monthly sales. The more you understand your repeat rate, the more you’ll understand how fast you can grow.