How to Gain (and Keep) Subscribers
We already know why subscriptions are so valuable, but the toughest question remains: how do you get subscribers? Better yet, once you get them, how do you keep them?
Retention19
Check out the latest posts
Retention Ready BFCM: The Ultimate Guide
Your roadmap to leveraging Black Friday for retention: designing acquisition offers, segmenting offers for returning customers, and flows to encourage customer retention
‘Clearly, Time Matters’: How Dr. Squatch Uses Repeat to Improve Direct Mail Performance
* Moments Covered: Replenishment * Plays Used: Send Replenishment Reminder Postcards (via PostPilot) * Business Impact: Efficiency, Improved 90-Day repeat purchase rate You might think, when you’re a brand the size of Dr. Squatch, that life gets easier: the email list grows, the SMS list grows. But there’s a flip side...
Product Update: More Postscript And Attentive Plays
It’s not amnesia–you’ve seen these plays before–but now they’re ready to use with our Postscript & Attentive integrations!
Product Update: New Play To Avoid Customer Lapse
Marketing to at-risk customers has never been an easy task, but our new Lapse Prevention Flow can help you automatically reach customers before they’re gone for good.
The Key to DTC Retention is Marketable Moments.
These are the three types of moments you have to activate your existing customer base. Cultural, manufactured, and customer moments.