* Moments Covered: Replenishment, Lapsed Customer * Plays Used: Replenishment Reminder, Late Replenishment Reminder, Lapse Prevention Flow, Show Dynamic Products * Business Impact: Reduced need for discounts, improved LTV and margins When Black Girl Vitamins Co-Founder Nnamdi Ugwu talks about retention, he does so in a way that’s similar to the team...
The cost of a personalized replenishment flow is almost always a mess of branching logic and a ton of someone's time. But not anymore.
Jonny Yu joins the podcast to talk about how he and the Huron team look at LTV to improve their overall customer retention.
Kopari combined flow optimizations with personalized Repeat carts to get 2x more revenue per session from replenishment flows.
We often use reorder and replenish interchangeably, but they are not the same thing. One is the category and the other is a subtype.
The more product discovery and new product trial you encourage, the higher your retention will be. How you group products has a huge impact on retention in CPG.
PRZM has changed its name to Repeat to better reflect its core purpose of offering consumer packaged goods brands a smart replenishment platform to create customer loyalty.
