How to Simplify a Multi-Branch Replenishment Flow Into a Single Flow
The cost of a personalized replenishment flow is almost always a mess of branching logic and a ton of someone's time. But not anymore.
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Huron's Director of Strategy and Retention Shares How he Thinks About LTV.
Jonny Yu joins the podcast to talk about how he and the Huron team look at LTV to improve their overall customer retention.
How Kopari simplified their email flows with Repeat
Kopari combined flow optimizations with personalized Repeat carts to get 2x more revenue per session from replenishment flows.
Reorder vs. Replenish… Is There a Difference?
We often use reorder and replenish interchangeably, but they are not the same thing. One is the category and the other is a subtype.
Using Product Trial and Discovery to Increase CPG Retention
The more product discovery and new product trial you encourage, the higher your retention will be. How you group products has a huge impact on retention in CPG.
Product Update: Extending the Replenishment Moment™
Today’s product update helps you automatically reach customers who reorder at a slower pace: the Late Replenishment trigger.
Product Update: Repeat’s Moments Come To Attentive
Your favorite part of Repeat is coming to Attentive: You can now reach your full SMS subscriber list when they’re most likely to replenish their favorite items.
How To Get Repeat Purchasers with PR
Sara Brooks walks us through how to think about PR for CPG brands. We go over how some of your favorite food and bev brands approach PR.
The Key to DTC Retention is Marketable Moments.
These are the three types of moments you have to activate your existing customer base. Cultural, manufactured, and customer moments.
What happened this BFCM for Direct-To-Consumer CPG brands?
Was success this BFCM built on the back of strong customer retention through the rest of the year?
When Should You Ask A Customer to Subscribe?
It's hard to know when to ask a customer to subscribe without a ton of "it depends" statements. But those are boring, here's what we think.
